Smith & Wesson Celebrates American Guardians & Service Members

The famed gun manufacturer expands its American Guardians program discounts for service members.

by posted on September 24, 2021
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
SW American Guardian Lede

Smith & Wesson has been guarding NRA Women since about 15 years before the NRA’s founding, and that entire 165-year history has been marked by S&W’s honor and respect for America’s service members. To celebrate America’s guardians, the venerable gun manufacturer just expanded its famous American Guardians Program. This program offers valuable discounts on dozens of models of Smith & Wesson firearms.

 

What’s new for the American Guardians Program is that the company has expanded eligibility in an effort to better support the men and women who serve the nation. Long a source of top-quality firepower for America’s law enforcement, military and first responders, the American Guardians Program now includes all veterans of the U.S. Armed Forces with an honorably discharged DD-214. 

 

If you qualify to enjoy the benefits of the American Guardians Program, getting your discounted firearm is easy. Just go Smith & Wesson’s Dealer Locator (which is here) and search by ZIP code. The American Guardians Program encompasses a wide variety of Smith & Wesson guns, including 53 unique models that are only available to professional end-users. Discounts on firearms included in this program vary by model, so ask your preferred American Guardians retailer for pricing details.

 

Smith & Wesson's commitment to supporting American service members is certainly easy to understand, and even more so when you realize that the American Guardians Program is the brainchild of retired service members who make up the backbone of S&W. Matthew Fehmel, Senior Director of Global Professional & International Sales, and a veteran of the U.S. Marine Corps himself, said, “This program is our way of saying ‘thank you’ to military, law enforcement, and first responders. We want to offer our gratitude to those Americans who have answered the call to service and have sacrificed so much to keep us all safe and free.”

Latest

Horman Hmb 001 Hmbg2 W Cover 01
Horman Hmb 001 Hmbg2 W Cover 01

Review: Henry's G2 Mini Bolt Youth .22 LR Rifles

2025 year marks the welcome return of Henry's handy, lightweight single-shot rifle.

We Love It: Smith & Wesson Barrel Bag

Need to carry more than your car keys when you purse carry? This roomy CCW off-body option goes against convention by not requiring the extreme editing of your contents as you keep your personal safety in mind.

3 Great Reads for Firearms Instructors

For the holidays or anytime, these books make great gifts for any hunter, shooter, firearm instructor or trainer.

New Guns 2026: EAA MC 1911 250th Anniversary of U.S. Independence Special Edition Pistol 

This exclusive model celebrates the nation’s free spirit and the constitutional right to bear arms.

The Armed Citizen® Reload November 28, 2025

Go ahead and break and enter—but don't be surprised when your intended victim is armed and ready for you.

5 Reasons to Check Out Diamondback Firearms SDR Revolvers

These double-action revolvers provide a useful balance of size, capacity, features and caliber options.

Women's Interests



Get the best of NRA Women delivered to your inbox.